Hyundai Motor Company
The Hyundai Motor Company is a global manufacturer of consumer and commercial automotive products, with worldwide manufacturing and sales operations. Its product lineup includes cars (for example, the popular Elantra and Sonata), trucks, and buses, with recent foray in electric and hybrid vehicles. Through its subsidiary Genesis, the Hyundai Motor Company attempts to penetrate the luxury vehicle segment, the traditional stronghold of German manufacturers. As part of the Hyundai Motor Group, the company's sister companies include Hyundai Mobis and the Kia Motor Company.